With the overwhelming number of foreclosures and short sales looming over much of the country, sticking a sign in the yard or just opening the door with your MLS key isn’t going to cut it anymore. Education is at the forefront of becoming a true real estate professional. Knowing how to handle difficult transactions, your clients, other agents and run your business takes time and dedication. A lot of people entering the real estate market today are given funny looks and asked by their friends if they are crazy for wanting to start a career in such a turbulent market. Not if you start your career with the right real estate company.

The Best Real Estate Business Model

Keller Williams Realty is not your typical real estate brokerage. While traditional brokerages focus on building the brand of their office and spending millions of dollars per year to advertise their company, KW doesn’t spend a dime. Why is this? The Keller Williams business model is designed around building the business of the agent, not the broker. NAR (National Association of Realtors) statistics show that less than 2% of people will choose an agent based on the company they work for; they choose an agent because of the relationship that is built and the knowledge they provide.

Since knowledge is power and people are using you because of you, Keller Williams devotes their attention to making sure agents have the most up-to-date training, know the current real estate market and have the best support. On a daily basis in any of the almost 700 market centers across the US and Canada, you can find something educational that will help you in your real estate business. Plug in to BOLD, Power Hour, MAPS Coaching, lunch-and-learns and much more to learn scripts/dialogues, industry facts/figures, neighborhood information and proven lead generation tactics. You have all the tools and info on your real estate market to build a successful real estate career at your fingertips; what are you waiting for? Get started with Keller Williams today!